North American Set-top Box Market size is anticipated to reach USD 3.5 billion by 2027, according to a latest forecast report by Graphical Research.
Increasing technological innovation and the presence of leading internet service providers, such as Xfinity Internet, Spectrum, and AT&T Internet, have contributed to the digitalization of the television industry over the decade. According to Pew Research Centre, 93% of U.S. adults use the Internet in their everyday lives. Internet service providers continue to deliver high-quality broadband connections that offer instant connection throughout the home. This has led to a significant surge in streaming services and higher demand for next-generation set-top boxes that can support online content.
The introduction of 4K set-top boxes and ultra-HD channels for digital TVs is accelerating the market expansion in North America. The 4K set-top boxes provide high pixel resolution and support OTT content. The integration of digital technologies and advancements in media technology will create market opportunities for the market players through 2027.
Browse detailed statistical insights from the report, “North America Set Top Box Market Forecast 2027 By Recording (DVR, Non-DVR), By Type (Cable, Satellite, IPTV/OTT, Hybrid), By Sales Channel (Online, Offline), By End-Use (Residential, Commercial), Research Report, COVID-19 Impact Statistics, Country Outlook, Price Trends, Historic Data, Growth Prospects, Competitive Industry Share” along with the table of contents (ToC) @
The COVID-19 pandemic significantly impacted the North America set-top box market during the first quarter of 2020. Stringent lockdown measures and travel restrictions have led to a reduction in sales and installation of new set-top boxes in residential spaces, hampering the market growth. The industry witnessed a surge in demand for new set-top boxes during the second half of 2020 along with the increasing duration of quarantine restrictions and remote working trends. Market players are now focusing on completing their order backlogs to maintain consistency in the revenue flow.
The set-top box industry from hybrid type is expected to observe a significant growth rate in North America over the forecast period. The positive market outlook can be attributed to growing requirements for better video quality and accessibility to media-rich internet resources. Rising trends of android and smart set-top boxes with voice control features owing to increasing demand for online content are positively impacting the market size.
The North American set-top box market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue in USD million from 2016 to 2027 for the following segments:
North America Market, By Type
North America Market, By Recording
North America Market, By Sales Channel
North America Market, By End-use
The above information has been provided for the following countries: