North American Pet Wearable Market size to reach $5 Bn by 2027

Published Date: 2022-01-03

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North American Pet Wearable Market size is anticipated to surpass USD 5 billion by 2027, according to a latest forecast report by Graphical Research.

North America is witnessing high pet ownership with increasing demand for pet wearables that help owners understand their pets' behavior and health issues. According to the Canadian Animal Health Institute (CAHI) 2020 Pet Population Survey, 58% of households in Canada own at least one dog or cat. From 2018 to 2020, the dog population increased from 7.6 million to 7.7 million while the cat population remained stable. The increasing availability of advanced pet wearables in countries including the U.S. and Canada will help the market gain traction. Due to the presence of leading manufacturers, owners become aware of innovative technologies that offer effective training to their pets.

The ongoing COVID-19 pandemic had a detrimental impact on the North America pet wearable market in the first half of 2020 owing to strict lockdown restrictions imposed by the government for public safety. Manufacturing operations were discontinued in various countries that affected production schedules and global shipments. Due to the relaxation on imposed lockdowns and resumption of industrial activities, the pet wearable industry will expand in 2021. The market will grow due to increasing R&D activities by manufacturers to offer innovative pet wearables for various applications.

Smart cameras are gaining popularity in North America as it incorporates various advanced features through sound detection to alert owners. In the absence of owners, a dedicated pet camera monitors the pet's health, regulates their behavior, and interacts with them. Such cameras support wide-angle viewing, night vision, two-way audio, and pet treat dispensers that can be controlled through a mobile app. Some pet-specific cameras feature interactive toys so that the owners can play with the pets through their smartphones. Smart cameras offer a tele-vet feature that determines if an in-person visit is necessary. If any concerning activity is captured on the camera, owners can chat live with a licensed veterinarian and share photos & videos of the pet.

Browse detailed statistical insights from the report, “North America Pet Wearable Market Forecast 2027 By Product (Smart Collar, Smart Vest, Smart Harness, Smart Camera), By Technology (RFID Devices, GPS, Sensors, Bluetooth), By Application (Medical Diagnosis & Treatment, Identification & Tracking, Fitness Monitoring, Behavior Monitoring & Control), By End-use (Household, Commercial), Research Report, Country Outlook, COVID-19 Impact Statistics, Price Trends, Historic Data, Growth Prospects, Competitive Industry Share” along with the table of contents (ToC) @

RFID technology is widely adopted in the North America pet wearable market to track pets in real-time. Due to advancements in real-time positioning and the evolution of mapping portals in the U.S. & Canada, demand for RFID-based devices has increased significantly. Wi-Fi-enabled RFID devices offer a location-based tracking function, encouraging owners to buy pet wearables. RFID improves efficiency, dependability, transparency, and precision in tracking & identifying pets. Pet wearable devices incorporating RFID technology are used in combination with different sensors to monitor vital health metrics in pets.

Medical diagnosis & treatment is gaining traction in North America as it helps a veterinarian to provide effective treatments. These devices record the medical history of a pet, keep note of the pet’s vaccinations, capture health-related crucial information, and maintain a record of past procedures & treatments. Health monitoring devices send data alerts about the pet’s vital signs directly to the owner’s smartphone. Pet owners can share this information with the veterinarian to effectively understand the medical history and identify potential health issues. It is particularly useful in older pets or those with serious health conditions that need close monitoring.

The North American pet wearable market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue in USD from 2016 to 2027 for the following segments:

North America Market, By Product

  • Smart collar
  • Smart vest
  • Smart harness
  • Smart camera

North America Market, By Technology

  • RFID
  • GPS
  • Sensor
  • Bluetooth
  • Others

North America Market, By Application

  • Medical diagnosis & treatment
  • Identification & tracking
  • Fitness monitoring
  • Behavior monitoring & control

North America Market, By End-use

  • Household
  • Commercial

The above information has been provided for the following countries:

  • North America 
    • U.S.
    • Canada