Europe Home Improvement Market size crossed USD 230 billion in 2020 and is projected to expand at a CAGR of 4.7% from 2021 to 2027.

The market growth is impelled by the increasing inclination of homeowners toward new, advanced, and better building materials that are not only economical but also increase the aesthetic appeal of the home. Interior designers are working on bringing new & efficient ways of remodeling houses that are adopted by various new generation of homeowners who are young and like to remodel & beautify their residential spaces. Moreover, online environments & numerous platforms are becoming an effective forum, allowing consumers to easily compare & identify various products according to their needs.

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Europe is anticipated to grow at a considerable rate due to the rapidly changing consumer preferences toward environment-friendly products for renovation-related projects. People are focusing on green & aesthetic products for home improvements. With proliferating spending power, various homeowners situated in cities & suburbs are looking forward to renovating their houses and modifying their internal spaces.

The rapid adoption of more efficient building systems & technologies to improve & enhance the air filtration capacity coupled with excellent heat transfer techniques is expected to gain popularity over the coming years. Moreover, the growing government regulations & policies related to reducing CO₂ emissions will lead to the positive development for the market growth.

Europe Market, By Project

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The DIY segment revenue in the Europe home improvement market is expected to exceed USD 117 billion by 2027. The increasing interest of younger generation in improving their homes and developing new designs & styles will lead to the market growth. The people in the region are implementing luxurious interior & exterior designs and decoration to increase the aesthetic appearance of their homes. Furthermore, the increasing options & preferences related to professional finishing in home modeling projects will provide an impetus to the market expansion.

Europe Market, By End-use

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Property improvements segment will likely showcase 5.5% growth rate during the forecast timeline. The growing trends for improving properties and increasing their aesthetic appeal will fuel the home improvement market demand in Europe. People are focusing on sustainable development and actively focusing on reducing their carbon footprint. Home remodelling companies are providing customers with various options to improve their property and increase the aesthetic value. With the rapidly ageing properties around Europe, property improvements are predicted to observe significant growth over the coming years.

Competitive Industry Landscape

Key companies involved in the Europe home improvement market are DuPont Building Innovations, Dow Building Solutions, BAUHAUS AG, OBI Group Holding SE, ITM Enterprises, Groupe Adeo, EUROBAUSTOFF Handelsgesellschaft GmbH & Company, and Kesko Corporation.