North America Home Improvement Market size exceeded USD 415 billion in 2020 and is expected to witness over 4% CAGR from 2021 to 2027. Increasing spending on home improvement projects owing to the strengthening of the economy and recovery of housing prices will drive the market growth.

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The North America market revenue will be further driven by the rising acceptance of new, better & advanced materials among homeowners, interior designers, and DIYers for several renovation & restructuring projects. Online platforms are becoming the latest forum as they allow consumers to compare and identify the desired products.

Moreover, the market demand is owing to shifting consumer preferences toward green & aesthetic products for renovation projects. A rapid surge in population along with the thriving residential construction sector in the U.S. will be a key impetus for the market growth. The rapid adoption of advanced building systems & technologies to improve the air filtration capacity along with better heat transfer techniques is continuously gaining popularity in recent years. In addition, stringent regulations & policies pertaining to a significant reduction in CO₂ emission levels will provide a positive scope for the market expansion.

North America Market, By Project

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The DIFM segment revenue will likely reach USD 315 billion by 2027. Rising disposable incomes and increasing demand for luxurious interior & exterior decoration for aesthetic appearance will cater to the market growth. Moreover, the wide availability of options & preferences related to complex designs & professional finishing in expensive home remodeling projects will provide a positive outlook for the market size expansion.

North America Market, By End-use

  

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North America Market, By Country

The U.S. dominated a North America home improvement market share of more than 80% in 2020, owing to the increasing awareness among customers regarding home wellness. Moreover, the number of rental houses has increased in recent years, which will further influence the market revenue.

Competitive Industry Landscape

Some of the major North America industry players are Sherwin-Williams Company, Andersen Corporation, Hanley Wood LLC, The Home Depot, Inc. JELD-WEN, Kohler Co., DuPont Building Innovations, Robert Bowden, Inc., Ferguson Enterprises, Dow Building Solutions, and Masco Corporation. Industry participants are gradually focusing on new product development and merger & acquisitions for business expansion.