Europe Car Care Products Market size crossed USD 3.4 billion in 2020 and is predicted to exhibit a CAGR of 2.1% from 2021 to 2027. Technological advancements in car care products for various segment of vehicle will propel the market demand.

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Europe represents one of the major markets for car care products across the globe. The dominating organized sector in countries including Germany, UK, France, highly cost-sensitive vehicle owners, and increasing demand in enhancing car appearance are creating growth opportunities for the market. Automotive vehicle repair and services are common & regular services used by consumers worldwide. Consumers prefer aftermarket retailers for the replacement of products & services after the end of the warranty period. The rising average service life of motor vehicles owing to regular & timely maintenance will substantially increase the product demand.

Europe Market, By Product

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In 2020, wax & cleaning products generated over USD 2.5 billion revenue in the market. Car wax offers protection while improving the aesthetic appearance of the car. Car shampoos and cleaners are used for removing dirt, and other contaminants. Car polish aids in removing imperfections remaining after clear coat. Favorable trends associated with car cleaning & regular maintenance will fuel the demand for wax & cleaning products.

Europe Market, By Body Part

The interior body part segment will expand at 1.9% CAGR during the forecast period. Interior car cleaning is necessary to protect upholsteries and dashboards from dust and mildew. Specialized carpet steam cleaners are used to remove tough stains from floor mats and cargo area carpeting. Odor eliminator sprays are used to eliminate odors and air fresheners are applied to maintain pleasant smell within the vehicle.

Europe Market, By Distribution Channel

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In 2020, online sales channels accounted for around 30% Europe car care products industry share. This sales channel is becoming increasingly popular among automotive consumers. These channels are proving to be the game changer, being heavily influenced by changing consumer buying behaviors, brand awareness, and information availability. Price discounts, free shipping, and consumer convenience will positively influence the segment expansion.

Competitive Industry Landscape

The major players operating in the market include Tetrosyl Ltd., SONAX GmbH, Autoglym, Liqui Moly GmbH, MA-FRA, SCT-Vertriebs GmbH, Autoland Car Care, Cartec B.V., and Amtra.