Asia Pacific Enterprise Mobility Market size crossed USD 800 million in 2019 and is predicted to register a growth of over 20% between 2020 and 2026.
The market growth is attributed to the growing popularity of Bring Your Own Device (BYOD) trend across the enterprises. There has been a significant increase in the number of remote workers using their own devices to access the enterprise network. The increasing lockdown restrictions due to the growing spread of COVID-19 epidemic are also supporting the market demand for enterprise mobility solutions. The growing complexity of enterprise networks is driving the demand for network monitoring & security solutions, allowing enterprises to optimize their networks for accommodating new resources while protecting sensitive information.
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The mobile device management held a market share of 50% in 2019 due to growing enterprise-wide need to secure remote endpoints to protect from unexpected vulnerabilities. The increasing number of unique mobile users in the region is another factor supporting the demand for mobile device management solutions. For instance, according to GSMA, the number of unique mobile subscribers in Asia Pacific was 2.8 billion in 2019. Due to the rising adoption of BYOD trend, the companies are deploying MDM software to allow access to company data and applications on employee’s personal devices.
The laptop devices are expected to grow at more than 20% CAGR through 2026 led by growing work from home trend across the enterprises. The enterprise mobility management solutions allow enterprises to monitor employee performance by installing a software on their laptops. The vendors provide a comprehensive suite of enterprise mobility software to integrate, manage, and deploy remote laptops. In addition, the companies leverage unified endpoint management platforms to secure enterprise resources from potential data breach threat and cyber risks.
The on-premise deployment model will hold over 35% Asia Pacific enterprise mobility market share during the forecast period owing to better control and feasibility offered by on-premise enterprise mobility solutions. The on-premise deployment of enterprise mobility management software consists of deployment over in-house enterprise devices or system infrastructure. This helps enterprises to deploy software in accordance with remote infrastructure and business objectives. The companies can deploy multiple applications including mobile device management, mobile application management, mobile security management, and mobile content management over the devices in corporate environment.
The manufacturing sector is expected to witness 20% growth rate till 2026 on account of the development of Industry 4.0 technology and increasing digitalization across manufacturing facilities. With Industry 4.0, there has been an increase in the adoption of mobile devices including IoT and mobile technologies in manufacturing processes across enterprises. In addition to monitoring supply and demand for the manufactured products, companies launch sophisticated applications. This helps them to reduce the gap between supply and demand along with reduced cost and improved productivity. The EMM software can help them to evaluate the industrial application and ensure accessibility to the collected resources.
The enterprise mobility market in China will generate USD 700 million revenue by 2026 due to extensive digitalization and smartphone penetration in the country. The recent COVID-19 outbreak has affected multiple industry verticals in the country. To promote the work from home trend and ensure optimum business outputs, enterprises are expected to drive the demand for innovative enterprise mobility tools. The extensive growth in the e-commerce sector and digitization across the retail sector are anticipated to fuel the market growth. Enterprises are using advanced enterprise mobility solutions to improve their supply chain productivity.
Some of the leading companies operating in the market include AT &T, Inc, Cisco Systems, Inc., Citrix Systems, Inc., Google LLC, HCL Technologies Ltd., Honeywell International, Inc., Hewlett Packard Enterprise Company (HPE), IBM Corporation, Infosys Ltd., Microsoft Corporation, Oracle Corporation, and VMware, Inc.
The players are focusing on the development of cloud-based enterprise mobility management solutions to support changing enterprise customer needs. For instance, in February 2019, Seqrite launched MobiSMART, a cloud-based enterprise mobility solution. MobiSMART provides security to enterprise data and mSuite support application & mobile management. This launch helped the company to provide advanced suite of solutions to embrace the BYOD trend.