Asia Pacific Skin Tightening Market size exceeded USD 110.5 million in 2020 and is set to register a growth of 14.5% from 2021 to 2027.
Countries in Asia Pacific region such as South Korea, China, and India among others have a growing willingness to spend more on cosmetic treatments, that is anticipated to propel the market demand. Increasing awareness pertaining to skin conditions coupled with willingness to spend more on looks are some of the drivers of skin tightening industry growth. People facing skin problems and those seeking cosmetic treatments for aesthetic appeal opt for skincare treatment regardless the treatment cost. This growing expenditure on skincare procedures is primarily driven by endorsements through public figures and social media trends.
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The ultrasound skin tightening device segment accounted more than USD 44.5 million revenue in 2020. Skin tightening using this method is fitting for those people that are unqualified to undergo cosmetic surgical procedure as their skin is considered unsuitable for invasive skin revitalization techniques. These devices provide safety, convenience, and offers well-performing non-invasive skin tightening capabilities that boost the segment progression.
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The portable segment is expected to grow at over 15% CAGR through 2027. These devices are effective for facial and body skin tightening and restores broken elastin. Portable devices are easy to carry and transport from one place to another. The increasing focus of several market participants in developing portable skin tightening devices for better mobility and effective skincare at home will create lucrative growth opportunities industry.
The dermatology centers segment garnered over 23% market share in 2020. Growing consciousness among people pertaining to skin problems and their treatment options leads to increased visits in dermatology centers. These centers also offer special packages and treatment programs to lure a larger customer base. Furthermore, presence of highly skilled dermatologists and access to less expensive cosmetic procedures propels the dermatology centers segment growth.
The China skin tightening market is estimated to expand at over 15% CAGR till 2027. China's cosmetic surgery industry is growing at a fast rate. A growing number of Chinese women are opting for skin tightening procedures to achieve a better-looking skin. Moreover, advanced healthcare systems, increasing technological advancements, and rising adoption of non-invasive cosmetic surgeries in China will bolster the country-level industry progression.
Some of the eminent market players include Allergan, Alma Lasers (Sisram), Beijing HONKON Technologies, Cutera, Cynosure (Hologic), Lynton Lasers, Project E Beauty, Solta Medical, and Venus Concept, among others.
These market participants have undertaken several business strategies including collaborations, acquisitions, and new product launches that have helped them to gain a competitive advantage over the others. For instance, in January 2018, Cutera launched new commercial team to support its consumable product offering for procedures performed in physician’s practices. This strategy was envisioned to enhance customer base, thereby securing its market position.