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North America Location Analytics Market Size By Application (Risk Management, Customer Experience Management, Remote Monitoring, Supply Chain Planning & Optimization, Emergency Response Management, Location Selection & Optimization), By Component (Solution [Geocoding & Reverse Geocoding, Thematic Mapping & Spatial Analysis, Reporting & Visualization], Service [Professional Service, Managed Service]), By Location Positioning (Outdoor Positioning, Indoor Positioning), By Industry Verticals (Transportation & Logistics, Retail, BFSI, IT & Telecom, Healthcare, Energy & Utilities, Manufacturing), Research Report, Country Outlook (U.S., Canada), Price Trends, Growth Prospects, Competitive Industry Share & Forecasts, 2020 - 2026
Published Date: March 2021 | Publisher: Graphical Research Report ID: GR1709 | Delivery : PDF  Request Free Sample

North America Location Analytics Market size crossed USD 3 billion in 2019 and is expected to witness over 12% CAGR from 2020 to 2026.

North America market growth is due to rising deployments of new satellite navigation systems for the development of location-based technologies. For instance, in March 2018, NASA launched next-generation weather satellites for the National Oceanic and Atmospheric Administration (NOAA). NOAA’s Geostationary Operational Environmental Satellite-S (GOES-S) provides accurate & detailed data to track storms, wildfires fog, and other hazards that affect the Western U.S.

North America Location Analytics Market

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North American Market, By Application

The North American location analytics service industry is projected to register a growth of over13.7% between 2020 and 2026. The rapid evolution of different interrelated technologies, such as GPS/GNSS systems, scanners, and cameras, is increasing the need for their effective integration & maintenance. With increasing awareness regarding the benefits of this technology in sectors including retail & BFSI, demand for services is likely to increase consistently over the forecast period. The remote monitoring solution segment is projected to observe around 15% growth rate till 2026. Growing IoT devices across the globe are supporting the demand for remote monitoring applications across various sectors. Location analytics technologies remotely monitor various factors, such as temperature and humidity, at various locations using IoT devices.

North American Market, By Industry Verticals

The healthcare segment is anticipated to expand at a CAGR of13% through2026. Demand for location analytics solutions across the healthcare sector has increased drastically over the past couple of years. With the current COVID-19 pandemic, the use of geospatial data has increased exponentially. Several companies are providing advanced location-based platforms to public and private healthcare agencies. For instance, ESRI launched a COVID-19-based dashboard with geography-based statistical data. The dashboard provides real-time location-based information to monitor & analyze COVID-19 cases across the country.

North American Market, By Country

Amid the COVID-19 pandemic, the U.S. had imposed strict social-distancing restrictions across different countries and increased the demand for location analytics solutions & services. Government authorities in various countries are using location analytics to manage different healthcare services during the COVID-19 outbreak.

Leading players of location analytics are implementing strategic initiatives to help individuals around the region. For instance, in May 2020, RetailNext Inc, a location analytics company, developed an Aurora sensor, which provides data analysis to organizations, hotels, and retail stores to control occupancy & customer traffic during the COVID-19 recovery and reopening period.

Competitive Industry Landscape

Some of the leading companies operating in the North America market include Google LLC., ESRI, SAP SE, IBM Corporation, and Oracle Corporation.
 

Frequently Asked Question(FAQ) :

The market size for location analytics in North America surpassed USD 3 billion in 2019 and will expand at a strong CAGR of more than 12% through 2026 owing to deployments of new satellite navigation systems.
The industry share from the service segment in North America will grow at a healthy CAGR of over 13.7% between 2020-2026 due to the growth of scanners, cameras and GPS/GNSS systems.
The market share from the healthcare segment will thrive at a robust CAGR of 13% through 2026 due to the launch of location-based platforms and the use of geospatial data.
The U.S. market value will gain an uptick with a rise in the use of the solutions and services across government authorities.

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