North America Medical Imaging Market size surpassed USD 12.1 billion in 2019 and is projected to exhibit a CAGR of 5.6% from 2020 to 2026.

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Rising disease burden along with rapidly growing elderly population base will accelerate the market growth. Availability of advanced medical imaging modalities such as portable ultrasound and portable CT scanners that offers easy and relevant health information for clinical assessment of elderly population will propel the industry progression. Increasing adoption of these systems for cardiology, emergency medicine, obstetrics and gynaecology as well as critical care anaesthesiology for the care of ICU patients will surge its demand. Moreover, surging geriatric population base will enhance the demand for medical imaging devices for proper disease diagnosis and treatment.

North America Medical Imaging Market, By Product

The X-ray devices segment accounted for USD 3.5 billion revenue in 2019. X-ray devices have therapeutic applications and are used to treat malignant tumours. X-ray devices are highly preferred owing to its low cost compared to other imaging modalities. Another advantage of using X-ray devices is operational ease and efficiency as compared to MRI and CT scanners. However, increasing awareness pertaining to the side effects of the X-ray technology is predicted to hamper the industry growth. 

North America Market, By End-use

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The hospitals end-use segment dominated around 44% market share in 2019, attributed to surging application of CT scanners, MRI and other imaging modalities in hospitals for effective diagnosis, and treatment fostering the market growth. Availability of well-developed infrastructure and skilled healthcare professionals in hospital settings will further escalate the industry outlook. 

North America Market, By Country

The U.S. medical imaging market will showcase around 5.5% growth rate during the forecast period. Presence of leading companies offering a wide range of medical imaging devices will fuel the market demand. Rising number of chronic disorders across the U.S. is one of the major impact rendering factors in the market. According to the CDC, chronic diseases such as cancer, heart diseases and diabetes are the leading cause of disability and death in the U.S.

Competitive Industry Landscape

Prominent participants operating across the North America medical imaging market include Canon Medical System, Fujifilm, Konica Minolta, Esaote, Samsung Medison, Siemens Healthineers, Carestream Health, Philips, GE Healthcare and Hologic. The companies are adopting numerous growth strategies to maintain strong foothold in the industry. For instance, in March 2020, Esaote increased the production of portable ultrasound by 70-80% owing to the surging demand for ultrasound systems across the Europe and U.S. This strategy will help the company in strengthening its customer base.