Africa Advanced Wound Care Market size was valued at USD 275.1 million in 2017 and is expected to witness 5.7% CAGR from 2018 to 2024.
Africa Advanced Wound Care Market, 2017 & 2024 (USD Million)
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Rising prevalence of chronic diseases including diabetic foot ulcers and other infections will positively influence demand for advanced wound care products such as wound dressing and wound therapy devices. For instance, according to WHO, prevalence of HIV and chronic diseases requiring surgeries is high in Africa. Moreover, the organization also mention that in 2015 around 5 million Africans died due to high prevalence of chronic skin infections that requires wound dressings at regular intervals. This scenario proves beneficial for the industry growth as it increases the demand for advanced wound therapy products.
Growing geriatric population base susceptible to chronic infections and diseases will drive the Africa advanced wound care therapy market. According to Population Facts stated by UN, in 2015, there were around 46 million Africans in the age group of 60 years and above. This figure is expected to double by 2030. Majority of the geriatric population suffers from chronic diseases requiring surgical procedures that will positively impact the demand for wound dressing and wound therapy devices. However, high cost of advanced wound care devices may restrain the industry growth to some extent.
Wound dressings segment was valued around USD 158 million in 2017 and is projected to show robust CAGR during the forthcoming years. Significant segment growth can be attributed to availability of superior quality wound dressing. For instance, collagen and cloth dressing available for treating broken skin and severe wounds caused due to road accidents provides effective healing and also help in bringing the wound edges together.
Wound therapy devices segment is poised to experience 6.7% growth over the analysis timeline. Wound therapy devices such as negative pressure wound therapy and electrostimulation devices are integrated with advanced technology and find applications in tissue repair as well as aesthetic surgeries. For instance, companies such as 3M have focused on adding innovations in the wound therapy devices that helps in minimizing risk of skin breakdown caused due to incisions, abrasions, crush injuries, penetrating wound, bites and other injuries positively impacting the segment growth.
Skin burns segment accounted for 25% revenue share in 2017 owing increasing prevalence of skin burns. This elevates demand for advanced wound care therapy products that should substantially enhance the segmental growth. According to WHO, there were around 180,000 deaths due to burns and majority of the burn incidences have taken place in African and South-east Asian region. Skin burns require critical care and the wound dressings need to be changed at appropriate time intervals to avoid future complications. Aforementioned factors are expected to drive the business growth.
Hospitals segment held more than 45% revenue share in 2017. Public healthcare infrastructure in Africa is developing and the hospitals covered under public healthcare systems are ensured optimum supply of wound dressing products. Furthermore, growing cases of diabetic foot ulcers requiring critical care and wound dressings at regular intervals upsurge the segment growth.
Some of the prominent industry players operational in Africa advanced wound care market include 3M Inc. Acelity L.P. Inc, B. Braun Melsungen Medical AG, Beiersdorf Global, BSN Medical, ConvaTec Group, Coloplast, Hartmann, Mölnlycke and Smith & Nephew PLC. These key industry players implement several strategic initiatives such as mergers, acquisition and new product launch to maintain their market position. For instance, in August 2018, Smith & Nephew launched its new PICO 7 Single Use Negative Pressure Wound Therapy System, with an aim to diversify its wound care management product portfolio.
Existence of wound care industry can be traced back to 2200 BC. Ancient methods of wound healing involved the usage of clay tablets. It is believed that Egyptians were the first to use adhesive bandages. Later in 19th century, antiseptic wound dressings were made available that facilitated the healing process. These wound dressings helped to control microbial infections. In 20th century, after several advances, wound healing process was transformed that involved the usage of wound therapy devices. Currently, there are over 5,000 wound care products that have revolutionized the way of treating wounds. Africa advanced wound care market is in developing stage and will experience numerous growth opportunities. Key industry players willing to enhance their sales should consider African region as the major market as this region has the highest incidences of burn cases and accidents.